POSITION SUMMARY Company is a well-respected and award-winning architecture firm known for their excellent culture. They are seeking to hire a creative Talent Acquisition Specialist to join the team. As the Talent Acquisition Specialist, you will play a pivotal role in promoting the employer brand, attracting top talent, and enhancing the overall candidate experience. You will be an integral part of our Talent Acquisition team to develop and implement effective recruitment marketing strategies to engage potential candidates through various digital channels. Your main objective will be to communicate our company culture, values, and career opportunities to build a strong employer brand that attracts high-quality applicants. ESSENTIAL FUNCTIONS - Create and execute innovative recruitment marketing plans to attract, engage, and nurture diverse talent pipelines. - Develop compelling content (blogs, videos, social media posts, career site content, etc.) that highlights company culture, benefits, and career opportunities. - Enhance the company's employer brand by communicating core values, company culture, and employee success stories across digital and social media platforms. - Plan, launch, and manage targeted recruitment campaigns through email, social media, job boards, geo-fencing and/or geo-targeting to maximize candidate reach and engagement. - Manage the Firm's careers social media profiles (LinkedIn, Facebook, Instagram, etc.), maintaining a strong and positive presence. - Track, analyze, and report on key recruitment marketing metrics (e.g., engagement rates, traffic, applications) and provide insights and recommendations for improvement. - Work closely with your HR and Talent Acquisition teammates to understand hiring needs and candidate personas – and develop tailored marketing content to support recruitment efforts. - Stay up to date with the latest trends in recruitment marketing, employer branding, and talent acquisition to continuously improve strategies and techniques. - Promote and lead organization of recruitment-related events, including webinars, career fairs, open houses, and other talent networking opportunities. QUALIFICATIONS - Bachelor’s degree in Marketing, Communications, Human Resources, or related field preferred. - 2+ years of experience in recruitment marketing, digital marketing, employer branding, or talent acquisition - Experience using marketing automation tools (e.g., HubSpot, Marketo) and analytics tools (e.g., Power BI, etc.) - Knowledge of Applicant Tracking Systems (ATS) and CRM platforms is a plus - Excellent verbal/written communication skills including strong content creation and copywriting skills - Proficiency in social media platforms (LinkedIn, Facebook, Instagram, Twitter, TikTok, etc.) - Proficiency in geo-fencing / geo-targeting - Familiarity with SEO/SEM and digital marketing practices - Ability to analyze and interpret data to optimize campaigns - Creativity and ability to think outside the box - Project management skills with the ability to manage multiple priorities - Team player with a collaborative mindset and ability to work cross-functionally - Deep understanding of the candidate experience.