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Sales and Marketing Director

The Goodman Group, LLC

Location: Mankato, Minnesota
Type: Non-Remote
Posted on: June 26, 2024
This job is no longer available from the source.
Sales and Marketing Director
Who are we:
Old Main Village offers independent living, assisted living and respite care with a total of 72 residences. Our beautifully landscaped community in the heart of the city is near museums, parks, walking trails and the Minnesota River. We have been a part of the Mankato area since 2002. It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.
Why Work for Us: (Features & Benefits)
• Comprehensive Health Plan Options
• Medical and Prescription Coverage
• Dental and Vision Coverage
• $10k Life Insurance Coverage*
• Supplemental Insurance Options
• Pet Insurance
• 401(k) Retirement Savings Plan with Generous Company Matching Benefits
• Employee Support Program (ESP)
• Tuition Discounts with Rasmussen College
• Educational Support
• Team Member Referral Bonus
• Shift Differentials
• LifeMart Employee Discounts
• OnShift Engage Bonus and Incentives
• Generous Paid Time Off
• Benefits available to eligible employees with enrollment in a medical insurance plan. Eligibility may vary by position, average hours worked, length of service, and/or location.
Marketing and Sales Functions
• Develop, maintain, and implement a marketing plan incorporating sales goals to attract new residents to the property. Identify new and potential referral sources and develop productive relationships.
• Participates in the planning and implementation of marketing events designed to drive referrals, enhance community awareness and recognition within the market area.
• Align with sales goals by managing prospects and leads through the sales process from general inquiries through resident move-in.
• Develop and maintain a database of community contacts for the campus.
• Represents the facility at community and professional events on and off site to educate and inform the participants on the facility’s capabilities and product offerings.
• With facility leadership, establish effective public relations programs as needed.
• Maintain weekly productivity goals to achieve the number of leads and deposits.
• Must be able to work flexible hours as needed which may exceed 40 hours per week and may include nights/weekends.
Budget and Planning Functions
• Assist in preparing and planning the department's budget and submit to the Regional Director of Sales and Marketing and Executive Director for review, recommendations, and approval.
• Maintain current written records of department expenditures and ensure that adequate financial records and costs reports are submitted to the Executive Director upon request or as necessary.
• Manage marketing inventory and stay within the projected budget at all times.
Required Knowledge, Skills And Abilities
Must possess the ability to make independent decisions, follow instructions, and accept constructive criticism. Must be able to deal tactfully with personnel, residents, family members, visitors, government agencies/personnel, and the general public. Must be able to work with ill, disabled, elderly, and emotionally upset people within the facility. Must be able to speak, write and understand English in a manner that is sufficient for effective communication with supervisors, employees, residents, and families.
Education and Experience
Prefer bachelor degree and/or 3 years experience in Sales and Marketing.
Prefer proficiency with Microsoft Office Suite (Word, PowerPoint, Publisher, Excel, Outlook) and sales and marketing tools.
Hospitals and Health Care
Sales and Business Development