Account Manager - Digital Marketing
Athens, GA, USA Req #26843
Friday, March 3, 2023
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.
Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies UpCurve, Inc. and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.
To connect with us, visit www.gannett.com .
LocaliQ is the marketing solution arm for the USA TODAY NETWORK, providing businesses the smarter way to reach local customers. As local marketing becomes more complex, LocaliQ empowers local businesses with unique insights from 125 million consumers in our network of sites, apps and experiences and learnings from millions of local leads delivered each year. We couple that with end-to-end service from our experts using local marketing best practices proven across the country. LocaliQ simplifies local marketing and provides our clients the confidence of growing.
The LocaliQ Account Manager role requires a highly personable individual who will serve as primary support for the Account Executive sales team. The incumbent will collaborate with multiple teams and advise upsell opportunities, assist in the creation of marketing presentation decks, and research relevant data and insights as it relates to opportunities. This role must have strong proficiency in communicating and presenting ideas to clients while leveraging the full portfolio of LocaliQ , the leading digital marketing company in the country: SEO, SEM, Social Advertising, Display, Website, Print and more. We are dedicated to helping our clients grow locally, regionally and nationally based on their unique needs.
As an Account Manager, you will:
• Be equipped with the region’s best marketing services and solutions, empowering you to deliver support to the sales team and their clients
• Identify customer needs to develop and execute account plans and custom client solutions that differentiate LocaliQ from competitors
• Support the Account Executive team with pre and post-sale needs.
• Assist in problem solving as it pertains to billing, fulfillment, and processes.
What you need to do to be successful in this role:
• Must be an organized individual with the ability to learn and adapt to new systems quickly
• Assist in retaining, managing, and growing clients to build account revenue
• You will identify and understand market potential, develop and execute sales strategies across multiple platforms
• Have strong communication skills with the internal team and external clients
• Build presentations and proposals that tell the right story
• Conduct client check-ins, upsell/cross-sell accounts, and address client market share concerns
• Utilize CRM (Salesforce) effectively and efficiently recording activity
What you bring to the table:
• Aptitude or acumen for Digital Marketing
• Bachelor’s degree preferred, or equivalent practical experience
• Competitive nature and a winning team spirit
• Problem solver who thrives on challenges and can simplify the complex
• Excellent communication and presentation skills
• Willingness to continuously learn, try new things, and adapt to change
• Proficient in MS Office Suite including Excel, Word, Power Point and Outlook
We offer an energized, passionate team within a fun & flexible workplace. We offer competitive compensation with uncapped incentives and world class benefits, including comprehensive Health, Dental and Vision options, 401(K), Unlimited Time Off and more.
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Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.
Other details
• Job Family Account Management
• Job Function Marketing Solutions
• Pay Type Salary
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• Athens, GA, USA
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