Graphic Design Specialist
Food Lion
11,474 reviews
Salisbury, NC 28147
Food Lion
11,474 reviews
Read what people are saying about working here.
Address: USA-NC-Salisbury-2110 Executive Drive
Store Code: Dir Brand Communication (2762495)
At Food Lion, Associates are the most important assets to our organization. We want associates to have meaningful careers full of variety and challenges. Each associate contributes to the overall success of Food Lion, and in return, we strive to provide all associates with a fulfilling work experience and reward performance and commitment. We are committed to the professional development of our associates through on-the-job learning opportunities and training.
Position Summary – please limit to no more than 5 sentences
(Briefly describe the overall purpose of this position - why does it exist and how does it contribute to the overall organization.)
Responsible for the creative development of print marketing initiatives and programs, both customer-facing and internal. Collaborates with our digital design team and project owners to bring the Food Lion brand to life with a focus on conceptualizing the strategic thinking behind each initiative. Provides guidance and direction to agency partners, photography studios and freelance contractors as needed. Articulates strategies and delivers creative presentations to directors and managers within marketing and cross-functional departments.
Principle Duties and Responsibilities (essential functions) – please limit to no more than 10 bullets
(Describe, in order of importance, the primary duties and/or responsibilities to be performed, methods used, and why. Statement should include WHAT, HOW, and WHY)
Strong focus in brand campaign development
Collaborating with marketing managers to understand strategic intent
Translating creative brief strategies and bringing them to life across all marketing print tactics, experiential marketing, and internal and external brand programs
Collaborating with outside agency partners to ensure all creative is developed in an integrated, strategic fashion
Providing guidance to freelance contractors as needed
Contributing to brand style guide and graphic asset library
Assisting with photography/video shoots as needed
Time Spent
30%
20%
20%
5%
5%
10%
10%
Basic Qualifications
Associate degree or Art School certificate in Graphic Design or equivalent
3+ years related experience
Quality portfolio showcasing work related to brand development
Preferred Qualifications
Previous experience in an ad agency or corporate in-house art department
Proficiency in wide range of media including photography
Experience with implementing creative brand design in a retail environment
Education
Associate degree or Art School certificate in Graphic Design or equivalent
Experience
See above
Skills and Abilities
(Skills needed to execute job duties)
Strong analytical/strategic thinker
Ability to manage multiple priorities/projects
Ability to lead through influence
Willingness to let go of traditional approaches in favor of new ways to accomplish results
High degree of competence in desktop computing and associated computer programs such as; Adobe InDesign, Adobe Photoshop, Illustrator
Food Lion provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related conditions) national origin, age, disability, sexual orientation, veteran status, gender identity or gender expression or any other characteristic protected by law.
If you have a disability and require assistance in the application process, please contact our Recruiting Department at recruiting@foodlion.com
Job Requisition: 216125_external_USA-NC-Salisbury
Hiring Insights Job activity Posted 1 day ago