Other
Job Description
Summary
Job Summary
Identifies and manages opportunities to refer and establish Healthpark to members and corporate clients to ensure promotion of all Healthpark service lines.
Job Responsibilities
• Responsible for all new member intake, physician referrals, and cancellations. Some data entry including personal, medical and financial information may be required.
• Assembles and maintains member files ensuring conversion of sales calls into scheduled tours, conducts effective tours, accountability for closing sales, and effective follow-ups on all interactions with prospects.
• Responsible for timely account maintenance to meet monthly deadline in preparation for draft.
• Generates and ensures corporate member representative receive monthly utilization and spending reports.
• Coordinates member incentive programs, member retention activities, and special events.
• Develops new marketing ideas and promotion of retail services.
• Facilitates annual survey for facility, physician, member, and prospect feedback identifying customer satisfaction and opportunities for program expansion and improvement.
• Provides follow-up to new members at 60-day and 90-day intervals.
• Ensures operational efficiency with membership services front desk staff including enforcing policies, handling inappropriate member behavior, and resolving issues. Involves appropriate member of management team for resolution and follow up.
• Coordinates effective analysis of membership related data and reports on a monthly basis benchmarks and stats to Manager of Business Operations, Business Operations Specialist and management team.
• Communicates relevant information to staff and members as appropriate in timely manner.
• Ensures a customer friendly environment at the front door and provides concierge services to members, patients, and the community.
• Provides follow-up reports regarding utilization and trending.
• Generates specialty reports as requested by Manager of Business Operations and management team to assist with goal setting and ongoing programming.
• Prioritizes duties to maximize efficiencies.
• Performs special projects as assigned, including but not limited to researching best practices for other MFA facilities and implementing process improvement for front desk work flows.
• Tracks and documents weekly tours, follow-up calls and new member stats using current membership software.
• Exhibits knowledge of all Healthpark services including retail and clinical areas.
• Travels to offsite events and meetings with prospective corporate clients.
• Stays current with software and equipment needs, stays abreast of marketing and communication trends for Medical Fitness centers.
• Establishes face-to-face communication with representatives of employers throughout the Owensboro Health Regional marketing area by conducting routine marketing visits to secure corporate membership accounts and ongoing relationships with current corporate membership clients
• Facilitates internal and external marketing communication plans and tactics tailored to increase Healthpark membership and participation in programs that support the mission and strategic goals of Owensboro Health.
Qualifications
• Bachelor's degree or higher in Marketing required upon hire
• Bachelor's degree or higher in related field required upon hire
• A combination of education, training and experience may be considered in lieu of degree.
• No experience required
• BLS - Certified as a Basic Life Support Healthcare Provider required within 90 days of employment in this position OR
• Heartsaver CPR AED required within 90 days of employment in this position AND
• FA - First Aid certification required within 90 days of employment in this position
Skills and Attributes
• Requires critical thinking skills and decisive judgment.
• Works under minimal supervision.
• Must be able to work in a stressful environment and take appropriate action.
Physical Demands
• Standing: Occasionally
• Walking: Occasionally
• Sitting: Frequently
• Lifting 0-25 lbs: Rarely
• Lifting 25-75 lbs: Never
• Lifting over 75 lbs: Never
• Carrying 0-25 lbs: Rarely
• Carrying 25-75 lbs: Never
• Carrying over 75 lbs: Never
• Pushing/Pulling 0-25 lbs: Rarely
• Pushing/Pulling 25-75 lbs: Never
• Pushing/Pulling over 75 lbs: Never
• Climbing: Rarely
• Bending/Stooping: Rarely
• Kneeling: Rarely
• Crouching/Crawling: Rarely
• Reaching: Occasionally
• Talking: Frequently
• Hearing: Occasionally
• Repetitive Foot/Leg Movements: Never
• Repetitive Hand/Arm Movements: Frequently
• Keyboard Data Entry: Frequently
• Running: Never
• Vision: Depth Perception: Frequently
• Vision: Distinguish Color: Frequently
• Vision: Seeing Far: Frequently
• Vision: Seeing Near: Frequently
Owensboro Health Core Commitments
INTEGRITY - We conduct ourselves with a high level of responsibility, reliability and honesty because we take seriously the trust of our patients and coworkers.
RESPECT - We value and accept the unique talents and contributions of every patient, customer and team member in the Owensboro Health community.
TEAMWORK - We build a spirit of connectivity and fellowship by striving together to overcome obstacles, surpass goals, celebrate accomplishments and plan the future.
INNOVATION - We foster original ideas and creative solutions that improve our daily work and promote the mission of Owensboro Health.
SERVICE - We focus on service to patients, customers and team members by anticipating their needs, thoughtfully meeting those needs and continually improving the quality of everything we do.
EXCELLENCE - We reach beyond basic expectations to expand our knowledge and awareness, produce exceptional work and provide outstanding service.