Consumer Insights Analyst
FIFCO USA
4 reviews
Tampa, FL 33602
Remote
Full-time
FIFCO USA
4 reviews
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Job details
Job Type
Full-time
Full Job Description JOB SUMMARY
As part of a brand-led organization, the Consumer Insights Analyst supports the development of consumer insights for the organization.
STATUS: Full Time
LOCATION: Remote
DEPARTMENT: Marketing
ESSENTIAL FUNCTIONS & RESPONSIBILITIES
• Manage custom quantitative and qualitative research projects from start to finish, including the development of research plan, coordination with external vendors, managing internal and external communications, and presentation of results
• Support brand teams with key consumer insights related to strategy, innovation, communications, etc.
• Coordinate development, fieldwork, analysis, and reporting related to ad hoc research projects as needed through Qualtrics and a variety of other platforms
• Prepare monthly/quarterly reports related to brand health tracking for distribution to the marketing team to inform brand strategy and communication
• Plan, coordinate, and implement market research projects within the decided-upon budget, timeline, and scope
• Prepare research reports and presentations as needed
• Manage procurement and legal relationship to ensure all contracts, invoices, etc. are executed properly and timely
• Prepare sell sheets using IRI database as needed
• Actively exhibit a commitment to support a diverse and inclusive work environment
EDUCATION, SKILLS & EXPERIENCE
• Bachelor's Degree required in Business, Marketing, or a related discipline; MBA preferred
• 2+ years of experience working with and developing insights from data and/or managing research projects
• Advanced MS Excel skills preferred
• Experience with various consumer data sources (i.e. IRI, Neilson, etc.) preferred
• Proven ability to analyze data and uncover insights with accuracy and on time
• Proven ability to develop strong working relationships with internal customers and external partners
PERKS
• Generous Benefits with options to fit your life
• Blue4U Discounts
• Retirement Options with employer contributions
• 10 paid holidays per year
• Flexible scheduling
• Technology Reimbursements
• Generous Paid Time Off
• Culture of pride and community involvement
• And of course, beer!
FIFCO USA is committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. EOE/AA Minority/Female/Disability/Veteran