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375 Park Avenue Spirits Glen Moray Regional Brand Ambassador - Florida

Sazerac Company

Location: Tampa, Florida
Type: Full-Time, Permanent, Non-Remote
Posted on: February 15, 2021
This job is no longer available from the source.
375 Park Avenue Spirits Glen Moray Regional Brand Ambassador - Florida
Job Locations US-FL-Tampa | US-FL-Orlando | US-FL-Miami
Posted Date 11 hours ago (2/15/2021 8:52 AM)
# of Openings 1 Category Sales Type Regular Full-Time
Sazerac Company Overview
375 Park Avenue Spirits was founded in 1981 as Luctor International, LLC and in early 2015, became an independent subsidiary and fully integrated sales company inside the Sazerac Company that specializes in superior brands from around the world that drive innovation within their category.
The 375 Park Avenue Spirits portfolio spans the premium- to luxury-spirit categories and includes numerous expressions from leading international producers: Van Gogh Vodka and Gin from Holland; Tap Whisky from Canada; Dictador Rum from Colombia; Saint-Vivant Armagnac from France; Antica Sambuca, Limoncello Rossi D’Asiago and Dolce Nero Espresso Liqueur from Italy; Saint James Rhum from Martinique; Yeni Raki and Tekirdag Rakisi from Turkey.
By aligning with brands that embrace the values and vision of 375 Park Avenue Spirits, the company has created an environment of growth for supplier partners in the domestic market.  In addition, 375 Park has forged relationships with over 35 countries and exports select brands around the world.
Job Description/Responsibilities
The Glen Moray Regional Brand Ambassador will be responsible for representing the Glen Moray brand within key accounts (cross channel but on-premise led), with key customers, wholesalers and local whisky advocates in identified states.  The Brand Ambassador will focus on building and managing influential account relationships, driving quality distribution, securing menu placements, and leading education at the wholesale, retail, and consumer level.
The ideal candidate will be located in a major Florida city such as Tampa, Orlando or Miami. This is a regional position with responsibility for building and managing relationships across several states including Florida, Pennsylvania, New Hampshire, North Carolina, and Michigan.
Responsibilities:
• Identify the key influencers, decision makers and key off trade accounts and develop relationships with personnel in assigned markets
• Analyze markets (potential/ market structure and legislation / competitors / price and promotion / SWOT)
• Develop a market plan for assigned markets in collaboration with 375PAS Manager & Brand Manager
• Communicate on competitor NPD, new communication, new trade activation, new distributor deal, new POS, social media campaigns, articles, etc.
• Increase brand visibility (using product cards and available POS). Send weekly photo examples with recap as applicable.
• Build and achieved KPI goals regarding on-premise activity/gained distribution – menu placement, flights, back bar, hosted and/or sponsored events
• Organize and host master classes/tastings for distributor sales teams, key accounts, key scotch/whisky clubs and represent Glen Moray in national/regional/local events
• Adopt an owner's mentality and make business decisions accordingly
Qualifications/Requirements
Required Qualifications:
• High School Diploma or equivalent
• Minimum 3 years of experience in alcohol beverage industry with expertise & a passion for the brown spirits/scotch/whisky category
• 21+ years old
• Ability and willingness to work non-traditional hours (nights/weekends)
• Valid Driver’s License
• Working knowledge of the dynamics of the three-tier beverage alcohol distribution system.
• Ability to handle multiple projects simultaneously
• Strong planning, presentation, communication and organizational skills
Preferred Qualifications:
• Bachelor’s Degree in Business, Marketing/Sales or related field
• Cocktail (Mixology) Bartending or on premise experience
• Previous Wholesaler or Supplier experience
• Familiar with luxury consumer brands and marketing
• Certified Spirits Specialist, or comparative degree
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Sazerac and its affiliates engage in personnel decisions and administer our personnel policies without regard to race, religion or creed, color, sex or gender (including pregnancy), sexual orientation, gender identity or expression, age, national origin, ancestry, citizenship, disability, status as a protected veteran, genetic information, or any other legally protected characteristic. We affirm in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws.
Sazerac requires all team members to act responsibly around alcohol and to responsibly consume alcohol. As such, the Company evaluates alcohol related offenses as part of its background check processes.
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